Hermès
Hermès Winter Camp [2023]

ROLE: Creative Assistant

AGENCY: Look
PHOTOGRAPHERS: Vincent Tullo & Will Matsuda 
SCENOGRAPHY DESIGNER: Andy Hillman

STYLIST: Jay Massacret 
PRODUCTION: AP Studios

As Creative Assistant, I worked closely with senior creatives on Hermès Winter Camp, a three-day immersive retreat in Aspen, with a primary focus on the design and development of the event’s field guides and ephemera. I led research into Aspen’s local wildlife and landscape—birds, trails, and trees—bringing this information to life within a custom field guide and guest materials, and supported image research and licensing across print assets. In close collaboration with a senior designer, I helped translate the camp’s visual world into physical touchpoints, including bespoke maps, activity badges, signage, pins, and in-room welcome bundles, ensuring a cohesive and thoughtfully crafted experience across the scavenger hunt and broader event.